By The Nation
VGI Global Media Plc, Saha Lawson Co Ltd, and Saha Pathana Inter-Holding Plc are partnering to operate Lawson stores at key mass transportation locations, including all BTS skytrain stations, airports and other potential strategic locations.
The partnership is the latest step on VGI’s path to establishing their O2O ecosystem through Lawson stores, with the Rabbit Group payment platform (Rabbit Card and Rabbit LinePay) facilitating a seamless flow to create a better customer retail experience overall.
Consumers will be able to enjoy special privileges through the royalty programme of Rabbit Rewards, which will in return enables VGI deeper access to shopping behaviour to enable it to target to groups with enhanced offers. As a result, VGI will also have measurable media including in-store and front-of-store media at the various locations.
Currently, Lawson convenience stores are planning to open services at all 30 BTS stations, with a pilot store at Thong Lo station.
AEON offers summer promotions at Hat Yai expo
AEON Thana Sinsap (Thailand) Plc is back again with exclusive summer promotions, offering a one-stop financial service at the 9th Money Expo Hat Yai.
The special promotions for AEON customers include personal loans, “your cash” loans, cash advances, credit cards and AEON member card applications.
Customers can also purchase a gold instalment loan with 0 per cent interest rate for up to six months, as well as a chance to win many special gifts such as a gold necklace, Valentino Rudy summer gag, ESPRIT Gold luggage, Big C gift vouchers and more.
There will also be an exclusive meet-and-greet with famous Channel 7 star, “Weir Sukollawat Kanarot” on March 9t. AEON customers can join the activities and exclusive promotions at the 9th Money Expo Hat Yai at Hat Yai Hall, 5th floor, Central Festival Hat Yai from March 8-10.
New look Citi Card for young achievers
Citi Thailand has launched a new design for the Citi Prestige credit card, which they say leverages the bank’s unique global footprint and relationships to deliver a world of unforgettable experiences to cardholders at home and wherever they travel.
With its modern style and luxury, the new-look Citi Prestige assures customers of its stability and security.
Citi Thailand is promoting this prestigious card with new key visuals depicting world-class destinations, such as Pagan (Myanmar), Machu Picchu (Peru) and Black Sand Beach (Iceland), targeting young achievers who always explore for unforgettable trips and fine dining.
“We want our credit card to emerge from the card canvas as an icon, a steady-state expression that our underlying dynamic chassis product can live inside for decades,” said Sandeep Batra, director, and credit cards and loans head for Citi Thailand.
“We believe that the most important perspective to have for Citi Prestige design is where the visual design and the material come together in an elegant way. The material itself has a premium and sophisticated touch. You can feel the weight of metal, which complements the luxurious lifestyle of cardholders themselves. No words can describe the feeling, until you own one.”
Held at Lady L Garden Bistro at Nai Lert Park Heritage Home, the launch of the redesign was joined by Thailand’s top socialites, social media influencers and celebrities, including Von Sugunnasil, Jay and Jareyadee Spencer, Vorravit Siripark, Vasu Suratantra, Peeraya Bunnag and Manvad Nakornthap.