By THE NATION
Delta was selected for the prestigious Hall of Fame award as a recognition of the company having achieved the highest brand value in the electronic-part sector for five straight years.
Professor Bundhit Eua-arporn, President of Chulalongkorn University, presented the award to Hsieh Shen-yen, Delta Thailand President.
Speaking at the award presentation, Hsieh said, “Delta is very proud to enter the hall of fame for Thailand’s Top Corporate Brand. This recognition is proof of the consistent performance and dedication of everyone at Delta to fulfill our commitments to the customers and add value to stakeholders as we strive to be a sustainable company that benefits society.”
Organized by Chulalongkorn University and the Stock Exchange of Thailand, the award recognises Thai organisations in various industries with outstanding corporate brand value. The award uses CBS Valuation: a pure quantitative and public-reviewed methodology developed at Chulalongkorn Business School. It is an integrated brand valuation technique based on marketing, finance, and accounting concepts.
As a Thailand-based public company, Delta sets an example of excellent corporate brand development and growth in value for stakeholders in line with its brand promise: Smarter. Greener. Together.