Tuesday, October 20, 2020

Pizza Hut eyes 20 more new outlets

Sep 14. 2020
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By The Nation

Pizza Hut Thailand, operated by PH Capital, is planning to open another 20 branches in different parts of the country this year.

Ausana Mahagitsiri, director of PH Capital, said: “Pizza Hut Thailand has been improving its performance, as proved by double-digit sales growth and profit since 2019. This was the result of new brand positioning and customer-centric marketing strategy.

“Pizza Hut had to strengthen its delivery system after online orders began pouring because people had to work from home due to the Covid-19 outbreak.”

She added that Pizza Hut aims to open another 20 branches this year. Earlier this year, Pizza Hut had opened 10 branches, including in Mae Sot, Nakhon Pathom, Surin, Prachinburi, Chachoengsao, Chonburi, Nonthaburi as well as on Bang Na-Trat in Bangkok, at Tesco Lotus on Phetchakasem 81 and the Jas Ramintra.

There are currently 158 Pizza Hut outlets in Thailand.

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