By The Nation
Alongside the announcement, the company plans to launch two newly acquired top brands that it has successfully sealed deals and signed the agreements with. These two new brands will strengthen its already strong product portfolio led by Bally, a fashion brand from Switzerland, and Lamy, the German pen maker.
Vanchuen Thongjen, DKSH luxury boss, said: “In 2018, we have strengthened our luxury and lifestyle product portfolio, while expanding our product offering to include the categories watches and leather goods. Lately, we have become the authorised seller for the high-end fashion brand Bally in Thailand. To gain more presence in the lifestyle market, we have spearheaded with the leading international lifestyle brand Lamy and plan to introduce two more brands in the near future for a diversified range of product offerings to our target consumers.”
DKSH has been Bally’s authorised distributor since June. The brand has launched its pop-up stores at the first floor of Siam Paragon and M floor in Siam Discovery.
Lamy’s high-quality pens has a brand-new concept store at Siam Discovery at B2S in Central Department Store.