By The Nation
The media agency will manage media planning for all content including on digital platforms for all Scotch products.
Jinnarat Sampuntharat, business director for PHD Thailand, said the contract was a testimony to the firm’s passion to win the Scotch business and its capabilities in every dimension to deliver the best results.
“Like PHD, Scotch is a challenger brand with a unique competitive edge. We are delighted to have the opportunity to be Scotch’s strategic media partner and committed to their growth and success in Thailand,” she said.
The account is effective immediately.