FRIDAY, March 29, 2024
nationthailand

At A Glance

At A Glance

Thai Union releases premium salmon snack

Fisho, a brand of fish snack by Thai Union Group, has released a new premium product line called Fisho Alaska Salmon, which “promises the rich taste of Alaska salmon in every bite”
The launch of Fisho Alaska Salmon is expected to spice up the Bt2.5 billion fish snack market while also creating a new market segment of fish snack.
Kanyarak Amornaneksap, marketing director, said that Fisho Alaska Salmon is the first brand in the fish-strip market that contains salmon as the main ingredient. In this context, Thai Union Group selected wild-caught salmon imported from Alaska for this product. Living in a clear, deep and low-temperature sea, the salmon offers a dense yet soft and colourful texture and is rich in omega-3 and protein with low fat. “Containing no preservatives, the new product will not only satisfy young snack enthusiasts but also first jobbers looking for tasty, convenient and nutrient-rich snacks,” the company said.

DKSH upgrades innovation centre in Bangkok

DKSH, a market expansion services provider, has upgraded its food and beverage innovation centre into a new facility in Bangkok. This expansion will allow DKSH to strengthen its innovation service offering to its partners in the confectionery, bakery, beverage, dairy, processed food and nutritional supplements segments.
 DKSH’s Business Unit Performance Materials, an ingredients and specialty chemicals distributor and provider of market expansion services, said it has made a major investment in its food and beverage business by upgrading its innovation centre.
The innovation centre specialises in developing food and beverage formulations and provides expert technical support to its business partners in Thailand. 
“It currently develops over 150 prototypes and 200 formulations per year including: unique bakery products such as mamon cakes, low sugar muffins and transfat-free croissants; beverage and dairy products such as functional drinks, fruits and vegetable drinks and greek yoghurt; and savory products such as low fat sausages, egg-free mayonnaise and low sodium instant noodles,” the company said.
 “Joining a network of seven DKSH food and beverage innovation centres (with 14 application laboratories) in Asia and Europe, the centre houses some of the industry’s most advanced development and analysis equipment. It provides a broad range of specialised services including: formulation application, product ideation and development support, stability testing, sensory evaluation, pilot trials and technical training.
“In addition, its specialists work closely with a dedicated regulatory team to provide consultation and support for the complex regulatory environment of the food and beverage industry in Thailand.”

Major Cineplex promotes cashless payments

Major Cineplex Group is promoting a cashless payment service by providing a QR code payment on EDC.
Chanya Tamrongweenijchai, director to marketing and relationship business partner of Major Cineplex Group, is cooperating with Suwat Techawatanawanna, executive vice president of Kasikornbank in opeing the service.
 “Payment can be more convenient, faster and more secure with the standardised QR code that can suitable for the new generation of Thai people,” the companies said.
“The new payment method comes with various promotions including buy one movie ticket at Major Cineplex for Bt9 (only for the first 1,000 customers), buy popcorn 85 oz. at Major Cineplex for Bt9 (only for first 1,000 customers), play one game of bowling at Blu-O Rhythm & Bowl for Bt9 (only for first 500 customers), one hour of karaoke at Blu-O Rhythm & Bowl for Bt9 (only for first 500 customers), and 90 minutes of ice skating at Sub-zero for Bt9 (only for first 500 customers).
“ The promotions will start from January 25 att Major Cineplex Group’s 23 branches and Blu-O Rhythm & Bowl, Major Bowl Hit and Sub-zero Ice Skate.

Labour group links with CPF on training
The Labour Rights Promotion Network Foundation (LPN), with Charoen Pokphand Foods (CPF), has organised training on labour rights for the company's employees, conducting the session in three languages - Thai, Myanmar language and Khmer – “to ensure all employees are better equipped with knowledge in labour rights and eagerness in filing recommendations and complaints”. 
The training follows the recent opening of LPN's Labor Voices Centre by LPN.
Sompong Srakaew, director and founder of LPN, said that LPN has teamed up with CPF to organize the Labour Right training programme for the company's Thai and migrant workers, starting with migrant workers at the Min Buri processing food factory. 
“The programme’s goal is to equip all employees with legal knowledge on labour rights and their own rights under human rights practices,” Sompong said.
“The employees will also be introduced to the Labour Voices Centre by LPN, set up jointly by the foundation and CPF late last year. Through the training, the employees will learn about the centre’s role and services. 
“The Labour Rights training will assure industrial workers of their legal rights, to help add to their confidence in their work and encourage all to make use of the Labour Voices Centre by LPN to which they can directly notify and file complaints as well as recommendations.”
 

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