By The Nation
Scania is introducing a new truck range, the result of ten years of development work and an investment of over Bt72 billion.
With the new range, Scania is extending its offering, thanks to its unique modular system, and now provides more performance steps both within the product and the services.
These solutions are tailor-made for each type of customer in order to maximize their profitability. The investment in a new factory in Bangkok sends a strong signal to the market, and makes Thailand a hub for Scania’s operations in Asia.
"It is undoubtedly the biggest investment in Scania's 128-year history," said Stefan Dorski, managing director of Scania Siam. "It is with great pride that my colleagues and I are now presenting the products and services that will bring Scania to new levels in Thailand and carry us far into the next decade.”
“Today Scania is not just launching a new truck range but also a unique, ingenious toolbox of sustainable solutions in the form of products and services with the aim to give our customers the necessary tools for achieving profitability in the one business that really matters namely their own.”
The press release said the most noticeable features are of course the completely new cabs, which are including ground-breaking new technologies and bringing the driver comfort to an entire new level. The visibility is improved through lower dashboards and moved driver position, and the aerodynamics together with the new powertrain provides a fuel consumption reduction of up to 5 per cent.
In terms of safety, Scania has significantly enhanced both the active and passive features such as the industry-first rollover curtain side airbags, to protect drivers against rollover accidents.
The maintenance contracts now come with flexible plans, where the optimal maintenance interval is calculated for each individual vehicle based on their actual operation, maximizing the uptime and increasing the customers' profitability.
“Our new range of products and services redefines the term premium within the truck industry." added Stefan Dorski.
A strong focus is being put on sustainability, with the introduction of the first Euro 6 heavy vehicle in Thailand. “This brand new gas engine, that has been purely developed for gas operation, will have a very good impact not only on the fuel cost, but also on the environment and the air quality”.
The New Truck Generation was introduced to the European market in August 2016, and has won a series of press tests including the international truck of the year award.
“It has been a pleasure to see the warm welcome it has received and to take part of all positive feedback from our customers worldwide. This has been reflected in our sales figures globally that are on record levels, proving that Scania has met the market demands in terms of technology, safety, driver environment, and most importantly, improving our customers total operating economy.”
Scania opens factory in Thailand
With a new assembly facility for trucks and bus chassis in the Bangkok Free Trade Zone, Scania is strengthening its presence in Thailand and Asia. The new factory, which also holds a manufacturing facility for truck cabs, is the biggest production investment Scania has done outside Europe and Latin America.
The new establishment is a fully cross-functional set-up, manned by people from Scania´s Production and Logistics, R&D, Purchasing as well as Sales and Marketing.
The total investment in the factory is Bt800 million. “With this new industrial establishment and with local suppliers, we can now build Scania trucks and buses according to global specifications, with Thai origin. It gives completely new prerequisites for our growth in the Asean Free Trade Area,” says Gustaf Sundell, Managing Director for Scania Group Thailand.
“By increasing our local presence we are now able to quickly respond to the customers„ demands, and make sure that we provide the best transport solution for each customer,” he continued. In addition, a regional headquarter has been established in Thailand, to support Scania´s distributors in Asia and Oceania in developing business in their markets, according to its press statement.