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Survey reveals that Airbnb's guests spend a small fortune at local restaurants

Nov 11. 2019
Airbnb's guest community spent at least an estimated Bt808 billion at restaurants and cafes in 2018.
Airbnb's guest community spent at least an estimated Bt808 billion at restaurants and cafes in 2018.
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By THE NATION

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According to new survey findings and an analysis of internal data released today (November 11), Airbnb's guest community spent at least an estimated Bt808 billion at restaurants and cafes in 2018 based on data for 46 countries and regions alone.

If spending levels remain the same, Airbnb guests are estimated to spend more than Bt940 billion at restaurants and cafes in these same locations in 2019.

In Thailand, a country famous for its cuisine and culinary experiences, Airbnb guests spent more than Bt6.8 billion at restaurants and cafes in 2018.

Airbnb's mission is to create a world where anyone can belong anywhere. For many travellers, belonging means experiencing a place through local foods and flavors by learning to cook a traditional recipe or discovering neighborhood restaurants and cafes, all while creating authentic memories and connections to a destination.

Unique aspects of the Airbnb community are helping to drive this spending to new places, forge offline connections and keep the benefits local.

-84 per cent of hosts say they recommend restaurants and cafes to guests, driving more people to visit places they might not otherwise discover online. Half of guests say they spent the money they saved by staying on Airbnb in the places they visited, multiplying the economic benefits of the Airbnb community beyond the platform.

-On average Airbnb guests say 42 per cent of their spending occurs in the neighborhoods where they stay, keeping the impacts local and expanding the economic benefits of travel and tourism outside of traditional tourism areas where other accommodation options are often concentrated.

-That restaurants and cafes particularly benefit from these dynamics is no surprise: they are community gathering places, and 77 per cent of guests say wanting to live like a local matters in their decision to use Airbnb.

The influx of tourism spending by Airbnb guests at restaurants and cafes is being felt around the world.In Asia, Airbnb guests spent at least an estimated Bt78 billion at restaurants and cafes in 2018, including more than Bt24 billion in Japan and Bt16 billion in China.

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