By THE NATION
The broadcaster's managing director, Chatchai Pokogwai, said on Monday (November 18) that Nation TV’s advertising revenue had improved gradually.
Currently, the channel’s advertising revenue averages Bt40 million per month, up 100 per cent from before May last year.
The broadcaster aims to cash in on existing businesses to launch new promising businesses next year. Among the planned ones are a tour-related business, home shopping, and event organising.
The home-shopping business would be a hub to promote local products from across Thailand, he said, targeting monthly revenue of Bt30 million. The event organising business is expected to generate around Bt5 million a month.