Clothes with the Eames factor
Uniqlo pays tribute to American designers Charles and Ray Eames for their groundbreaking contributions during the 20th century to modern design, art and culture by launching the SPRZ NY Eames collection.
SPRZ NY – it stands for “Surprise New York” – is a global project where art and fashion meet, creating something magical. SPRZ NY items are inspired by famed and influential artists of our time, and include specially designed products like T-shirts, outerwear, innerwear and more.
Among the most influential designers of the 20th century, the Eames transformed how people experienced and observed the world through furniture, architecture, public spaces and films. Sharing the same principles as Uniqlo, Charles and Ray believed that good design and quality objects should be available to all. This belief underpinned their work with innovative materials to celebrate the uncommon beauty of common things and to uplift people in their everyday lives.
Their signature Eames chairs are enduring global best sellers because they so attractively combine sophistication and simplicity. The collection will showcase their timeless designs through graphic T-shirts and other items that fuse fashion and art. The items are available now at Uniqlo stores nationwide and online store at www.Uniqlo.com/th.
