By The Nation
Travellers do not only want to feel inspired themselves, they also strive to impress their friends. That is why many travellers are turning to alternative accommodation types as a way of expressing their individuality, with 39 per cent of Thai travellers expressing that they like statement accommodation that is unique so they can seem like a trendsetter.
Living like a local is key for over half (59 per cent) of Thai travellers, who believe that staying in a home-type accommodation lets them see areas of a city or parts of a country that they wouldn't have otherwise explored
Keeping a close eye on the travel budget is also top priority, with over half (62 per cent) stating that staying in a home-type accommodation allows them to feel that they are getting the most value for their money.
Olivier Gremillion, vice president at Booking.com, says: “We are seeing a clear trend among travellers to try unique types of accommodations and we understand that the perfect stay may look different for each of them. So whether it’s an icy igloo, a cosy cabin or luxury villa you’re after, Booking.com offers more than 5.8 million instantly bookable homes, apartments and other unique places to stay to make sure that your next special experience is just a few clicks away.”
Research commissioned by Booking.com and independently conducted among a sample of 53,492 respondents across 31 markets. In order to participate in this survey, respondents had to be 18 years of age or older, had to have travelled at least once in the past 12 months and be either the primary decision maker or involved in the decision making of their travel. The survey was taken online and took place between October 16 and November 12 last year.