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All about entertainment

Jul 18. 2019
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By The Nation

The Asia TV Forum & Market (ATF) 2019 on Wednesday announced the first group of keynote speakers for the ATF Leaders’ Summit on December 3 at Marina Bay Sands, Singapore.

 Themed “Streaming the Future”, this year’s event is designed to reflect the spirit of Asia’s dynamic content industry and the steps it is taking into the future, with prominent speakers shedding light on opportunities and strategies.

China and India are the economic powerhouses of Asia and play a major role in shaping the region’s entertainment content market. At the forefront of the content industry in these countries are iQIYI and Reliance Entertainment.

Founded in 2010 by Gong Yu, the NASDAQ-listed iQIYI has grown to become China’s largest video and entertainment platform both in terms of user base and viewing time.

In 2017, Gong announced his aspiration for iQIYI to become “a technology-based entertainment giant that brings fun and joy to people and their families”. Today, the company is an entertainment empire with a wide spectrum of products and services. Late last month, the company announced its plans to push harder into overseas markets such as North America and Japan after hitting a milestone of 100 million paying subscribers.

Over in India, Reliance Entertainment has been making waves, with Group chief executive Shibasish Sarkar, at its helm. A media and entertainment industry veteran, Sakar’s experience spans gaming, films, television, animation, digital content and new media platforms. His work at Reliance has seen him establishing and scaling business operations, driving sustainable growth by forming key alliances, managing stakeholders, talent partners and cross-functional teams. Prior to his role at Reliance, he worked with Viacom18 and Disney-UTV.

Yeow Hui Leng, Group project director of ATF said: “We are excited to feature such influential keynote speakers to give us a glimpse into the future of the industry as ATF marks its 20th edition this year. The purpose of the Forum is to serve as a venue to acquire knowledge, network, buy, sell, finance, distribute and co-produce across all platforms. It is the premier stage in Asia to engage with the entertainment industry’s top players from around the world. It’s where the best minds meet and the future of Asia’s content is shaped.”

ATF also offers the opportunity to discover vital trends, crucial statistics and significant foresight in TV’s digital, kids and formats arenas. Its business match-making opportunities open doors to some of the best new offerings in the region.

With more than 5,600 international buyers and sellers from more than 55 countries, ATF presents valuable business prospects for top-of-the-line benefits. Singapore bundles ATF together with other entertainment events during the same period, with the Singapore International Film Festival taking place from November 27 to December 1.

After the ATF on December 3, the City State hosts ScreenSingapore from December 4 to 6, Southeast Asia’s definitive marketplace for filmmakers, producers, distributors, financiers and film buyers to explore co-production opportunities, seek financing, make deals and learn about the changing film landscape.

Following on from its success in 2018, ScreenSingapore will once again host the Southeast Asian Film Financing (SAFF) Project Market, in partnership with the Southeast Asian Audio-Visual Association (SAAVA) and Ties That Bind: Asia/Europe Producers Workshop (TTB) to connect promising filmmakers and producers from Southeast Asia and Europe with international co-producing partners, festival programmers, distributors, commissioners, and financiers.

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