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New PITCHANA collection for sophisticated women

Oct 09. 2019
Alpha Female, Autumn/Winter Collection by PITCHANA
Alpha Female, Autumn/Winter Collection by PITCHANA
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By The Nation

PITCHANA has presented its new Autumn/Winter2019 collection under the concept “Alpha Female” - inspired by the characteristics of a bold, smart and confident woman.

It shows the identity of PITCHANA with delicate tailoring by body emphasis, specially designed for sophisticated women.

The collection features bright colour outfits such as lemon green dress with spaghetti straps, a neon-bright mini-dress in shocking yellow with dilated long sleeves and a black cocktail dress with playful cut-outs that adds ferocity to a velvet cocktail dress.

Others include the V-neckling line, resplendent in shades of midnight blue and emerald green and the strapless A-Line mini-dress, cut from black French silk and edged with ostrich feathers along the neckline and hem.

Standing out in the collection are the figure-flattering evening dresses, starting with the off-the-shoulder floor-length dress in chocolate-brown French velvet, with artful drapery around the waist and a strategically placed thigh slit for a form-fitting look. To top it off, an Italian silk dress in sorbet shades of lychee and orange blossom, featuring a floor-length train, thigh slit, and cascading diamante detailing from the shoulder to the lower back.

The PITCHANA Autumn/Winter2019 collection is available at Central Chidlom, 2nd floor, Thai Designer Zone; The Emporium, 1st floor, Thai Designer Zone; and Siam Paragon, 1st floor, Thai Designer Zone.

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