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Eyewear brand Mykita's first store in Thailand is its biggest in SE Asia

Dec 06. 2019
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By The Nation

German luxury eyewear brand Mykita has opened its first flagship store in Thailand, the largest in Southeast Asia. 

Situated in the new Sindhorn Village development in Bangkok’s prestigious Langsuan Road, Mykita Shop Bangkok brings handcrafted products and innovative aesthetics of the Berlin-based global eyewear brand. 

“The Bangkok shop opening is a natural step for Mykita given our longstanding and rewarding relationship with the city, our local team, and not least, our loyal customer base,” Mykita founder Moritz Krueger said. “We feel a strong connection to the authentic, positive nature of this urban culture that shares our values and appreciates original, modern design. We welcome residents and visitors alike to our new home in Pathum Wan to experience the world of Mykita in its entirety.”

Alongside the full product portfolio, including the designer collaborations with Martine Rose, Bernhard Willhelm or Maison Margiela among others, the Mykita Shop Bangkok incorporates a Zeiss Vision Centre to provide a comprehensive optical service for customers. Using state-of-the-art instruments, the in-house optometrist is able to generate a customised optical profile and perfectly adapt the frame and lens for each customer’s face.

The brand currently has 16 shops worldwide -- in Barcelona, Berlin, Cartagena, Copenhagen, Los Angeles, Monterrey, New York, Paris, Taipei, Tokyo, Vienna, Washington, Zermatt and Zurich.

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