By The Nation
Chanathip, known affectionately in Thailand as “Messi Jay” for his similar stature and style to Argentinian football star Lionel Messi, will begin his official involvement as a Mastercard ambassador through the company’s global ‘Red Ball’ campaign. The global Red Ball campaign highlights Mastercard’s industry leading “Tap & Go” contactless payments technology which promotes the increased speed, convenience and security of payments for consumers and merchants. The Mastercard Red Ball campaign includes digital and TV spots featuring other Mastercard global ambassadors including Lionel Messi, Neymar Jr, Dan Carter, Bryan Habana, Annika Sorenstam, Ana Ivanovic and Valeri Kamensky.
The Mastercard Red Ball campaign debuted in more than 45 global markets, and the customised Thai version featuring Chanathip and fellow global sports superstars including Lionel Messi and Neymar Jr went live in Thailand at the end of December 2019. It captures the story of how these legends, aided by Mastercard Contactless "Tap & Go" payments technology helped retrieve a little girl’s lost red ball.