Wednesday, April 01, 2020

Virus-hurt Platinum Mall plans sales blitz

Feb 27. 2020
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By THE NATION

The Platinum Group is taking steps to stimulate sales at its Platinum Fashion Mall in Bangkok and assist store proprietors as the Covid-19 virus scare sees shopper volume tumble.

“The measures include ensuring the health of both sellers and customers,” the group said in a press release on Thursday (February 27). “We have also talked to the entrepreneurs who operate shops in our mall.”

Sales promotions will be mounted on an “urgent” basis and areas prepared areas for advertising media.

Visitors are screened for Covid-19, though it acknowledged that the number of visitors has “decreased in line with the current situation”. 

The group said 60 per cent of people visiting the mall are Thais and 40 per cent foreigners, mainly from India, China, Laos, Malaysia, Indonesia and Vietnam.

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