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Safety guarantee added to lure tourists back to ‘Amazing Thailand

Apr 28. 2020
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By THE NATION

The government is launching a new tourism measure to boost confidence for domestic and international travellers after the Covid-19 crisis. The “Amazing Thailand Safety and Health Administration” campaign aims to lift standards in the industry by certifying the safety of tourism businesses.

The campaign and certification were discussed last week in a meeting between the Tourism Authority of Thailand (TAT), ministries of Public Health and Tourism and Sports, government agencies, and the private sector, revealed Thapanee Kiatphaibool, TAT deputy governor for tourism products and business.

Also, three public health departments have drafted criteria for organisers of tourism and sports activities, as well as events and meeting, she added.

“We have informed operators that to receive the logo, their businesses must meet or exceed the Public Health Ministry’s standard,” she explained.

The campaign would be open for registration soon, she added.

The TAT forecasts a drop of more than 60 percent in tourist numbers this year compared to 2019, with 16 million foreign visitors and 60 million domestic trips.

It estimates this year’s tourism revenue will total Bt1.12 trillion – Bt740 billion from foreign visitors and Bt380 billion from the domestic market. This is Bt1.89 trillion less than the Bt3.01 trillion earned by the tourist industry in 2019.

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