THURSDAY, March 28, 2024
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Sanook.com joins forces with Beartai to boost technology, IT & start-up content 

Sanook.com joins forces with Beartai to boost technology, IT & start-up content 

The Sanook.com, Thailand’s leading news and infotainment platform under Tencent (Thailand) Company Limited, has partnered with www.beartai.com, a technology and lifestyle website under Show No Limit Company Limited to launch Sanook! Hitech Powered by Beartai" (http://hitech.sanook.com). 

Their collaboration paves the way for greater coverage of innovation/IT content. Together, they expect to disseminate quality contents from IT specialists for Sanook! users, who now number more than 36 million each month.
Krittee Manoleehagul, Managing Director of Tencent (Thailand) Company Limited, says “Our collaboration with Beartai promises to create a database of innovation, technology and IT. In all, the move will boost our News Portal Platform even further, both qualitatively and quantitatively. Tencent (Thailand) truly aware that technology involves everyone’s life in all dimensions, from living, working, making income, and self-development. Sanook! reaches people from all walks of life. Therefore, adding contents that make people aware and understand how technology benefits and how they can use technology for their life, society and country.  This is a vision we are looking at. Sanook! Hitech Powered by Beartai is a new content category, Startup community that is new to Sanook! users where Tencent (Thailand) is pleased to create start-up communities that support their members, new enterprises among them.”
 Pongsuk Hiranprueck, Managing Director of Show No Limit Co., Ltd., says, “From 36 million of Sanook!’s user in each month, our partnership means Beartai’s quality content can reach a bigger audience. Backed by more than 20 experienced team members, Beartai is now committed to producing a greater variety of content including analytical and more in-depth pieces. Our team will present our content in a style that makes it easy for people to understand everything related to technology. Our content should be able to reach all age groups and genders more effectively. As a highlight, we will add stories on start-ups. They will appear in either scoops or as live interviews, which can be conducted via Tencent (Thailand)’s media network. When Sanook! users and educational institutes gain better access to information on successful start-ups, there will be more opportunities for start-ups.”
 Sanook! Hitech Powered by Beartai (http://hitech.sanook.com) presents content based on the following categories: Tech Update, Review & Spec, Scoop & How to, Video, Enterprise Guide, Webboard, and the just-launched Beartai Recommends. Created to better suit the needs of Thais, the new category features interesting content, with the Beartai team always in action to gather information firsthand, conduct interviews, translate foreign articles, or review services and products for the audience.

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