Sunday, December 08, 2019

Swarovski offers glittering fantasy escape

Aug 20. 2018
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By The Nation

9,302 Viewed

Swarovski takes jewellery and accessories to a new dreamy level this autumn and winter with its Crystal Tales collection of golden tones, intense dark blue, sapphire, burgundy and emerald.

 “Our daily lives are impacted by a high density of information and visual pollution,” says Nathalie Colin, the brand’s creative director. “It’s a fast-moving and at times overwhelming environment, requiring constant agility. 

“The world of magic, enchantment and fairytales offers an escape from everyday life. It’s a place where forest animals have souls and we become modern-day shamans able to understand their language. This captivating world inspired the Crystal Tales collection. I want to offer women a welcoming and sparkling world to retreat to, where they can be inspired by storytelling, re-energised by richly crafted designs, and feel at their most brilliant.” 

 Swarovski dials up its vision of femininity with of-the-moment silhouettes, layers upon layers of long pendants and charms, bold cocktail rings, delicate designs and ornate earrings.

There are endless ways to sparkle with the coveted Swarovski Remix collection, which allows for even more expressions of personal style with the addition of a new line featuring shimmering Swarovski Remix charms with pave letters and colourful birthstone elements.

As the key source of inspiration, tales from the forest largely infuse this collection. Sparkling treasures and vintage glamour evoke the captivating curiosities and flora and fauna of a mystical forest. 

The Magnetic family re-imagines insect motifs in brilliant new ways. On-trend silhouettes, asymmetric earrings, brooches, layered necklaces and signet and cocktails rings shine with Swarovski crystal Pointiage, delicate detailing, and mixed metal tones. 

Radiating unique charm, the March family is an endearing addition to every woman’s accessory collection. Lovers of woodland animal motifs, such as the fox, owl, and squirrel, will be won over by the mix of golden metallic tones and crystal, for a look that’s quirky yet sophisticated at the same time.

The season comes to a stunning close with a fairytale inspired Holiday collection. The Swarovski signature sparkle brings a magical mood, from everyday accents – such as the Louison family that takes its inspiration from frosted winter leaves – to dazzling gifts.

“Jewellery is an expression of our individual personality, our style and taste,” says Colin. “It is very personal and can therefore give a strong identity to every single look. At Swarovski we believe in empowering women to express their personalities through our jewellery, to shine brightly and let their sparkle light up the world all day. 

“With the Swarovski Remix Collection, every woman can follow her mood of the day, and create the jewel that best illustrates who she is. Sparkle meets the ultimate in versatility through glittering letters, birthstones and symbol charms to offer women a palette of options to create one-of-a-kind statements of style and offer seemingly endless ways to sparkle all day, every day.”

 

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