FRIDAY, March 29, 2024
nationthailand

At A Glance

At A Glance

OSOTSPA TEAMS UP WITH GOVT TO BOOST ECONOMY

Osotspa aims to help boost economic growth by teaming up with Thongfah (Blue Flag) Pracharat projects to offer consumers a wide array of products at discounted prices. 
Osotspa Public Co Ltd, or OSP, has reinforced its commitment to support the government’s efforts to drive growth by teaming up with the Ministry of Commerce to offer Thais selected, high-quality goods through several initiatives.
The first initiative is the Thongfah “Blue Flag” Pracharat scheme, which sells low-price products to low-income earners using pre-loaded welfare cards. The second is the “New Year Grand Sale” project, present from the government to the Thai people. Finally, the Thongfah (Blue Flag) Fair, is an activity by the Thai government to help reduce the cost of living for low-income earners and connect the grassroots economy to the national economy by driving the local economies to boost domestic economic growth.
Wannipa Bhakdibutr, the Osotspa president, said, “As Osotspa is Thailand’s leading consumer products producer and distributor, we are showing our continued support for the policies and programmes that the government is implementing.”
The three project would, he said, “all in all, [give] people the opportunity to buy a wide range of products at prices lower than normal so that they can afford more of the products they need within a smaller budget. 
This will help to improve cash flow for the country’s economy and promote economic growth.”
Wannipa said the company is pleased to provide a wide range of products at discounted prices. The New Year Grand Sale project will run until January 9, 2019 and would see prices cut by up to 50 per cent.

Mixt Chatuchak mall to go omni-channel 
Mixt Chatuchak has signed an MoU with the Internet Service Provider AIS for a future intelligent telecommunication network to enhance SMEs for omni-channel and cashless payment.
Siam Piriya Development Co Ltd and Advanced Wireless Network Co Ltd, a subsidiary of AIS, signed an MoU to co-develop an intelligent telecommunication network and services in Mixt Chatuchak – a new shopping centre in the renowned Chatuchak Weekend Market. The AIS Fibre will boost the Internet broadband speed maximum to 650 Mbps.
The new mobile network services and technology will help to provide a seamless omni-channel experience for Mixt Chatuchak shoppers and the 700 SME merchants in the shopping centre, along with supporting a cashless payment experience, according to a press release.
Jack Miporn Chaiyupatumpa, executive director of Siam Piriya Development Co Ltd, disclosed that the company had recently signed the MoU with AIS subsidiary Advanced Wireless Network Co Ltd, to co-develop the telecom services and network in Mixt Chatuchak.
The aim is for the centre’s SMEs and retail stores to seamless-support an omni-channel experience for local and foreign shoppers. It would promote cashless transactions to align with current consumer behaviour and digital trends, he said.
“A key opportunity for retail businesses in the digital era is providing a unique shopping experience and personalisation to meet customers’ demands,” said Jack. “In addition, taking an omni-channel approach that blends shopping in physical stores with the online world offers another important opportunity for SMEs and retail businesses.”
The new services will link more than 700 SMEs in Mixt Chatuchak mall to both local and foreign shoppers through WiFi and mobile phone services as well as future technologies, he said.
 

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