E-COMMERCE Project smooths shift from Online whole sale to retail
Thaitrade.com, operated by the Department of International Trade Promotion (DITP) under the Ministry of Commerce, in cooperation with Amazon Global Selling (Thailand), DHL Express International (Thailand) Limited and International College of Rangsit University, recently launched the "Thaitrade.com's Young e-Entrepreneurs" project.
Wittayakorn Maneenetr, Deputy Director General of the Department of International Trade Promotion, presided over the opening ceremony as chaIrman on 25 January 2019 at the International College of Rangsit University, Pathum Thani Province.
Wittayakorn said that the "Thaitrade.com's Young e-Entrepreneurs" Project is aimed at extending opportunities to Thai Entrepreneurs who are seller members on Thaitrade.com, the Department's B2B2C international e-marketplace.
“We have been able to identify the pain points Thai business owners encounter when they shift their international online sales from wholesale (B2B) to retail (B2C). Having a new generation of university students familiar with the use of technology to be trained and guided by our e-commerce partners will alleviate these pain points. For this pilot project, we are working closely with global e-commerce gIants, including DHL Express, Amazon.com, to groom undergraduate students from the International College of Rangsit University to become e-Commerce assistants for Thai business owners, starting with Thaitrade.com's members who, to a certaIn extent, are already e-commerce ready,” he said.
