FRIDAY, March 29, 2024
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Nirvana Daii banks on ‘Living Revolution’ concept to build differentiation

Nirvana Daii banks on ‘Living Revolution’ concept to build differentiation

Nirvana Daii is gearing up to create a new phenomenon in the property market with its “Living Revolution” concept and become the leader in natural modern-house design, the residential developer said on Monday.

The company aims to build differentiation and bring modern innovation to develop quality projects for the new generation. 
Meanwhile, its 2019 presales are forecast to more than double last year’s level, at Bt5.4 billion.
Chief executive officer Sornsak Somwattana said the outlook for the property market in 2019 was not as bright as expected because there were negative factors affecting the industry, such as the rising interest-rate trend and banks’ stricter regulations for extending loans to finance property projects. 
Besides, the Thai economy this year is not forecast to grow at a higher pace than in 2018, he said. 
When looking at the overall market, the high-end property segment has the least impact from these negative factors, and luxury detached housing and townhouse projects still have high growth potential with strong demand from real buyers, he added.
With more than 15 years’ experience in developing luxury residential projects, together with a good understanding of lifestyle and housing requirements from new-generation customers, the company sees vast opportunities to develop a new living solution to serve demand from the new generation, the CEO explained.
This year, Nirvana Daii is ready to move forward with its new strategy under the “Living Revolution” concept, which aims to revolutionize the property business and develop a new solution for home-buyers. 
The company is focused on developing new housing designs, which are much differentiated from others’ designs, and using innovation to sustainably build a good quality of life for new-generation customers. 
Nirvana Daii plans to develop 11 new residential projects, covering detached housing, townhouses and condominiums, under the “Living Revolution” concept this year.

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