Sunday, December 08, 2019

TCEB Drive for longer stay, higher spending of event delegates 

Jun 03. 2019
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By The Nation

16,883 Viewed

Thailand Convention and Exhibition Bureau (TCEB)/Business has launched "MICE Thailand Signature" campaign offering exclusive privileges and special discounts to MICE travellers coming to Thailand.

With such incentives, the campaign encourages participants to maximise spending, extend their stay, or combine their business with selected upscale leisure, activities and experiences available at 262 establishments in the country, from now until December 31, 2019.

Nichapa Yoswee, TCEB's Senior Vice President/Business said the campaign is based on TCEB's new "Redefine Your Business Events" branding through partnerships with the private sector to highlight the diversity of the country's activities and attractions that can redefine their business experiences. 

"TCEB / Business created the campaign to capitalise on Thailand's world-renowned hospitality, activities and rich culture. Thus, the 262 service providers joining the campaign represent such businesses as culinary, cafes, hotel, wellness and spa, shopping, show and entertainment, Muay Thai workshop and cooking classes," added Nichapa.

Participating service providers include Ratchaprasong Square Trade Association (RSTA), Siam Synergy Trade Association, ICONSIAM, King Power Mahanakhon, Siam Takashimaya, Mega Bangna, Avani Riverside Bangkok, Anantara Riverside Bangkok, Radisson Blu Plaza Bangkok & Hotel, Oasis Spa, Divana Spa, Harnn, Karmakamet Diner, PAUL depuis 1889, ABC Cooking Studio, and Siam Niramit, to name just a few.


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