Monday, August 26, 2019

Advice helps to grow e-sports

Jul 19. 2019
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By The Nation

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With gaming and e-sports growing increasingly popular, Advice is launching Episode 2 of its Advice E-Sports 2019 at 18 leading universities nationwide.

The tournament, which will be played over 35 matches, will kick off with 2 e-sports experts, actor Tack Pharunyoo and DJ Plakung.

It is estimated that the gaming and e-sports industries will be worth Bt67.8 billion baht by 2022 and Advice is all set to help that happen with its contest slogan “Advice wants Thai people to understand E-Sports”.

Chakkrit Watcharasakslip, chief product sales and marketing officer for Advice IT Infinite, says the firm has been pushing e-sport marketing strategy for the last year and has seen more than double the growth in the games and high-end computer market thanks to increased demand in the provinces.

 Recently, Advice expanded its branches nationwide and by the end of the second quarter had 352 outlets nationwide. 

A survey by PWC Thailand found that spending on games was approximately Bt22 billion in 2018, confirming that Thailand's video games and e-sport markets are the fastest growing in Asia Pacific. 

“Advice has fully realised the importance and support of e-sports marketing in Thailand in both promoting and organising e-sport activities. This year marks the second year we are raising the level of Thai e-sport through our competition” Chakkrit said.

This competition will be held over a total of 35 matches at 18 universities across the country and the Advice storefronts. Activities include the Caster Contest, which gives contestants the opportunity to become professional video game performers, PUBG and ROV game competitions and Modder Station, which offers knowledge about computer case modification and the installation of a heatsink set.

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