Thursday, July 18, 2019

Watches for morning people, evening people

Aug 06. 2018
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By The Nation

10,840 Viewed

Issey Miyake has collaborated with designer Ichiro Iwasaki on a series of smart “f” timepieces with two contrasting faces –AM and PM.

The white “morning” dial features the numerals 1 to 12 clearly outlined, while the brisk black “afternoon” dial has 13 to 24. 

The concentric design of the dial makes the numbers stand out at an angle, adding depth. 

The size – 39mm in diameter and 9.2mm in thickness – is an ideal fit and with its simple designs perfect for both men and women. 

The case, two faces and two bands are available in many combinations for couples or family members to share, and are also suitable for a variety of clothing outfits. 

Born in Tokyo in 1965, Iwasaki began his career at the Sony Design Centre, then moved to Italy, where he worked at several studios in Milan. He returned home in 1995 and set up the Iwasaki Design Studio in Tokyo. 

He has since collaborated with manufacturers both in and outside Japan, designing a diverse array of products ranging from goods like tableware, lighting apparatus and furniture to precision electronic devices such as digital cameras and mobile phones. 

He has received international acclaim, including Japan’s Good Design Award (Gold), the Red Dot Design Award (Best of the Best) and the German Design award (Silver). He also serves as a part-time lecturer at Tokyo University of the Arts and at Tama Art University. 

Find out more details at 


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