By The Nation
Conducted online with more than 500 respondents during August and September, the survey focused on travellers interested in luxury wellness retreats, aged 18 to 76 and mainly living in Hong Kong, Singapore, Britain, Ireland, the US and Australia.
The participants were recruited through Compare Retreats’ online channels, including its digital magazine, newsletter, Instagram, Facebook, Twitter, LinkedIn and Pinterest.
The survey found that 63 per cent of wellness travellers rank mental health as their primary interest in visiting a resort. The majority seeks yoga and meditation retreats and prefers the Maldives, Bali and Thailand.
Almost half of the respondents use Instagram to research, 78 per cent prefer allinclusive packages – accommodation, treatments, meals and activities – and nine in 10 are more likely to book a retreat with a plasticfree policy.
“Wellness tourism is the travel industry’s fastestgrowing sector,” says Dervla Louli Musgrave, founder and editorinchief of Compare Retreats.
“The latest figures indicate wellness tourism is a US$500billion market. It’s predicted this figure will exceed $800 billion by 2020. Given these boom conditions, it’s critical that retreat owners and hospitality professionals address the preferences and needs of wellness travellers.”