Thai-Japan software link

SUNDAY, MAY 20, 2012
Thai-Japan software link

Software Park Thailand has joined hands with the Made in Japan Software Consortium (MIJS), the Association of Thai ICT Industry (ATCI) and Thai Software Export Promotion Association (TSEP) to promote collaboration between the two countries' software indus

Software Park Thailand director Thanachart Noomnon said that the park, together with ATCI and TSEP, had signed a memorandum of understanding with Japan’s MIJS targeted to generate Bt30 million from software exports to Japan.
The first year of collaboration is focused on delegating software business between Thailand and Japan, while the second year will create joint marketing strategies. “Currently there are around 20 software firms in each country for whom business is marching forward,” said Thanachart.
Thai and Japanese software firms will join hands in developing market data, technology transfer through seminars, and expanding market channels in both countries.
Software Park Thailand will play the role of coordinator between the two countries’ industries. This year, apart from emphasising development of technology, the park is also focusing on helping software firms reach the market through both in-bound and out-bound routes.
Thanachart added that MIJS is the third Japanese software group to have collaborated with Software Park Thailand, helping them to forge links with Japan software firms such as Kanagawa Information Service Industry Association. There is room for Thai firms in the Japanese market, where demand for software is coming from medium-size businesses across the tourism, retail and healthcare sectors. But strong local partners in the market are required.
To fulfil their side of the collaboration, Thai software firms will help facilitate their Japanese counterparts’ provision of software and services to Japanese companies in Thailand.