Beauty goes green

The management and staff of L’Oreal Thailand recently joined up with scientists, presenters and celebrity partners in celebrating the company’s 104th anniversary by helping to create environmental consciousness in students attending the Chumchon Mooban Pattana School in Bangkok’s Klong Toei area.

Every June, L’Oreal employees around the world engage in social-outreach activities to give back to society, embodying L’Oreal’s longstanding commitment to help bring about a stronger and more beautiful society. The event is known as “Citizen Day”.

This year, the volunteer efforts were on the concept of “Growing up Green” and focused on educating underprivileged children in Klong Toei. More than 600 primary and secondary student participated in edutainment activities that included planting a vertical garden, making EM water for agricultural and household purposes and wall painting. The youngsters also enjoyed fun scientific experiments related to the environment led by L’Oreal Thailand’s “For Women in Science” fellowship programme recipients Assistant Professor Punnama Siriphanon and Assistant Professor Anongnat Somwangthanaroj and 20 students volunteers from Chulalongkorn Univesity’ education faculty. 

Also joining the activities were fashion designer Teera Chantasawat and L’Oreal Professionnel presenters Phitsinee Tanwiboon and Nathalie Ducheine.

Sduppin Kamnuanthip, director of Corporate Communications and Public Affairs, noted that L’Oreal Thailand had been flourishing for 13 years. “Celebrating the L’Oreal anniversary allows our employees to give back to society in a meaningful way. We hope that today’s activities will inspire the students to care more about our environment.”