Mixing and matching to make a statement

WEDNESDAY, FEBRUARY 26, 2014
Mixing and matching to make a statement

Multi-brand store the Wonder Room launches new collections by up-and-coming designers


CELEBRITIES, ACTRESSES and models turned out in their masses to Siam Center’s multi-brand Wonder Room recently, eager to mix and match the latest collections from the hottest young designers on today’s fashion scene.
The Wonder Room’s latest concept is known as “Stylrealist” and features a wealth of local apparel, shoes, bags and accessories, most of them by new kids on the fashion block.
And now, not only can the ladies mix and match all 13 new brands but they can also feel like a million dollars in the Absolute Siam collection created exclusively for The Wonder Room.
A newcomer to the store is Lalalove London, a funky label created by Thai stylist Linda Charoenlab. She’s made a name for herself in the UK and is the only Thai designer currently contributing to Top Shop, London. The brand collaborated with celebrity Pitchaya “Beer” Srirapong, in introducing “Pitchaya x Lalalove London” and with Hathairat Charoenchaichana for the “Oh Futon x Lalalove London”, with the singer helping to design the fabric prints. Siam Piwat’s Parisa Chatnilbandhu says the store is also carrying the Drycleanonly street fashion label that’s gone done so well with customers in South Korea and Japan. Its meticulously embroidered T-shirts are inspired by the glorious Victorian era.
Actress Manasvee “Liew” Kritanukul’s Pyly features beautiful prints on faux leather and spandex while Carletta Jewellery has a pendant that can be adapted into a ring.
Model and owner of Si Selected Phitsinee Tanwiboon, meanwhile, offers brass and stone accessories in creative designs.
A big fan of dressing up and accessorising to create her very own look, Phitsinee says she launched Si Selected to help Bangkok’s fashionistas to be unique. Right now, she’s decorating nickel-plated brass limited edition bracelets with stones and precious stones and says she’ll soon expand the product line to include necklaces, earrings, sunglasses and hats.
Tomboy and rock fan Chaninthida Chandrubeksa mimics rock chic in the way she dresses and turns it into her own look by inserting her personality into the outfit. On casual days, she wears T-shirt and jacket while for parties she dons an evening gown and dolls it up with rock-inspired accessories.
Piyavipa Indradat prefers to wear hip-hop outfits with funky accessories. On casual days, she needs only sneakers and shorts or jeans. If she’s going to an event, she will dress appropriately for the occasion and place and ensure she respects the party-giver by following the dress code. Accessories are integral to her wardrobe and she’s a major fan of Carletta Jewellery’s designs as well as those of Activity One.
Pawadee Isarankura Na Ayuthaya on the other hand doesn’t restrict herself to any specific style but instead dresses to suit her mood, personality and the occasion. She says she’s most comfortable in leggings and loves to mix and match them with interesting tee-shirts and jackets. She’s particularly fond of the hand-embroidered Drycleanonly tees and is always happen to slip into a pair of Freak Out shoes.
The Wonder Room is also stocking items by Jatupong Metula and Wiruwan Nooyang, winner and first runner-up of the Thailand leg of the Harper’s Bazaar Asia New Generation Fashion Designer Award along with items by the three finalists.