Mali Family & Kids Awards 2026 honours brands trusted by mothers
Mali Family Health held the MALI FAMILY & KIDS AWARDS 2026 on October 8 at Club Siam, Glowfish Siam, honouring mother-and-child brands chosen and trusted by mothers through voting on the Mali app.
Mali is a pregnancy and parenting app for Thai mothers, providing weekly pregnancy tracking, due-date calculation and child-development monitoring, with information reviewed by doctors and child-development specialists. The app is available free on iOS and Android.
The app ranks among Thailand’s top three health applications, has more than 1 million users and is used by one in two mothers in Thailand to follow health and child-development information.
This year’s awards covered 35 categories spanning products and services for mothers and children, with winners selected through votes from members of the Mali community.
Among the recognised products and brands were:
- Parents’ Choice: Best Milk Powder Formula for C-Section Babies: S-26 Gold Pro-C3
- Parents’ Choice: Best Milk Powder Stage 3 for Brain Development: S-26 Gold3
- Parents’ Choice: Most Innovative Ready-to-Use Formula Award: S-26 Gold3 Ready to Use
- Parents’ Choice: Best Baby Diaper: Merries
- Parents’ Choice: Best Developmental Toys: Mideer
- Parents’ Choice: Best Baby Sunscreen: La Roche-Posay
- Excellence in Educational Tools: Nanmeebooks
The Parents’ Choice winners were selected through votes from mothers using the Mali app, while the Excellence awards recognise brands highlighted by Mali for their contribution to families.
Mali expands app services for children up to age 10
Mali has also introduced a major app update aimed at extending support for mothers and children beyond pregnancy and the early postnatal period.
New features include sleep, breastfeeding and nappy-change records, as well as the “Little Achievers Board”, where parents can choose to share photographs marking their children’s development.
The app has also extended child-development tracking from the previous age limit of two years to 10 years.
Within eight weeks of the update’s launch, the proportion of users returning to the app within one week had risen by one-third.
Users were also spending more time on the app, while overall activity increased by 43%. More than 1,000 parents had shared photographs of their children through the Little Achievers Board.
Family creators join awards event
The event was attended by leading family and lifestyle influencers, including entrepreneur and content creator Chanisara “Oun” Wongdeeprasith.
Sammy Chanita Seedaket Craythorne, Mrs World 2025 and Mrs Thailand World 2025, also attended, alongside creator and TikTok influencer Pimsook Suksawi and family creator BB Memory.
Other mother and family creators also joined this year’s event.
Mali’s growing user base and community reflect the platform’s role in supporting mothers with information and tools used in everyday family care.
Mali Family Health congratulated all award-winning brands and thanked members of the Mali community for voting and sharing their views, saying the results help brands understand the products and services that matter most to mothers and families.
View the full list of winners from the Mali Family & Kids Awards 2026 here.
Download the Mali app today for personalised pregnancy and parenting information, and shop for quality products endorsed by the community of mothers and medical experts.
