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GMM’s home shopping JV eyes ways to ramp up sales
MONDAY, MARCH 20, 2017
GMM CJ O Shopping, a joint venture set up by GMM Grammy and South Korea-based CJ O Shopping to operate a home-shopping business in Thailand, targets ramping up sales from online channels to 30 per cent of revenue in three years from 10 per cent currently.
Grammy’s digital channels ‘will hit revenue targets’
WEDNESDAY, AUGUST 10, 2016
GMM Grammy still believes that its two terrestrial-based digital TV channels will achieve their revenue targets, thanks mainly to content strategy, even though advertisers have been tightening their budgets this year.
GMM to seek court stay on licence fee instalment
SUNDAY, MARCH 20, 2016
GMM GRAMMY, the country’s largest music and entertainment giant with two digital terrestrial TV stations, will soon ask the Central Administrative Court for a temporary injunction on payment of the third instalment of the upfront licence fee after the bro
GMM Grammy hires ex-O&M exec to help group achieve full transition to digital era
WEDNESDAY, MARCH 16, 2016
GMM GRAMMY has hired a former head of Ogilvy and Mather Advertising’s Thai operations to help lay a new cornerstone for digitalising the 33-year-old music and entertainment powerhouse into the country’s leading digital content and marketing provider.
NBTC panel gets complaints over Z Pay TV
MONDAY, JANUARY 18, 2016
MORE THAN a million GMM Z pay-TV subscribers are expected to be unhappy when the Z Pay TV channel is pulled off the air on Monday.
GMM Grammy on the lookout for partners
SUNDAY, NOVEMBER 15, 2015
THE HEAD of GMM Grammy is seeking business partners in a bid to transform the company into a provider of total media solutions that enable clients to engage with consumers via a range of platforms - on-air, online and on-ground.