Bangkok ranked 7th in Asia Pacific shopper index

The rankings are based on five categories covering shops, affordability, convenience, hotels & transport and culture & climate. Global Blue developed the Globe Shopper Index in partnership with the Economist Intelligence Unit as an essential planning tool for all international travel shoppers searching for their next shopping destination in Europe and Asia-Pacific.

 

Global Blue’s expanded Globe Shopper Index adds 25 Asia-Pacific cities to the existing 33 European cities and ranks them on the experience they provide to international travel shoppers.

 

"I want to congratulate all the Asia-Pacific globe shopper cities for their success in attracting globe shoppers. Expansion of the Globe Shopper Index to include cities in Asia-Pacific demonstrates Global Blue's dedication to ensuring the best possible experience for travel shoppers. Thanks to Global Blue's Tax Free Shopping globe shoppers from Asia have long been enjoying excellent value shopping overseas, now they can use the Globe Shopper Index to discover their ideal shopping city based on their personal priorities and share it with their friends on line," said Global Blue President & CEO, Per Setterberg, commented on the index and website.

 

Bangkok's good performance was driven by its score in the Affordability category, where it came first for the low price of two- and four-star hotels. In this category Bangkok also scored well for its reasonably priced restaurants and bars. The city's ranking was boosted by the wide availability international brands in its stores and long sales seasons.

 

However, Bangkok was pushed down the rankings due to its poor performance in the Hotels & Transport category. In this category, the quality of the city's transport and the coverage of its transport network in the city centre were relatively poor compared to other Index cities.

 

Rank/City/Score

 

 

 

1 Hong Kong 68.5

 

2 Kuala Lumpur 65.0

 

3 Shanghai 63.0

 

4 Beijing 60.6

 

5 Singapore 60.1

 

6 Sydney 58.5

 

7 Bangkok 57.0

 

8 Tokyo 56.4

 

9 Seoul 54.7

 

10 Delhi 52.8

 

Source: www.globeshopperindex.com