One2car to expand bases

WEDNESDAY, MARCH 08, 2017
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One2car.com plans to grow its user base from 22 million to 28 million, leads from 2.8 million to 4.2 million, listings from 40,000 to 60,000 and paid dealers from 1,000 to 2,000.

The company says it aims to transform One2Car.com from the largest online automotive classified site into a one-stop channel that covers the complete automotive 
 market. That includes buying, owning and selling used and new cars. 
One2Car.com is one of the three websites of iCar Asia Thailand, the other two being autospinn.com and thaicar.com.
Pornladda Dathratwibul, country manager of iCar Asia Thailand, said the company this year would focus on services, building up strategic partnerships and improving user experiences by creating a smoother journey for buyers and sellers.
“We are expanding on our vision to become the go-to one-stop service for automotive sales in Thailand. With that in mind, the free-to-download apps we are launching will stimulate the digital expansion of the website throughout nationwide users, as well as build on our past success.” 
Some of the new products that will be introduced are deal applications, chat messengers, new car products and personalisation. Some of the new services will be car financing, car inspection and extended warranties. 
One2car.com has signed partnerships with Thanachart Bank for dealer sponsorship and Rabbit Finance for insurance. 
Apps for dealers are being launched and the consumers’ apps are being upgraded along with a chat-messenger platform, allowing car buyers and car dealers to connect seamlessly. 
The new and upgraded apps also alert buyers once the car they want is listed on the website. 
New website designs will be launched along with new ranges of vehicles to improve the overall look, accessibility and quality. 
All these technology developments are aimed at increasing conversion and the volume of leads for sellers.
Downloads of the One2Car application now have surpassed 400,000, a figure that is expected to jump at the upcoming launch of the upgraded version with messaging apps at the end of this month. 
Currently, there are 40,000 listings and 2.5 million website visitors monthly.