Global insight group picks Bangkok as host for Asia networking event
ESOMAR, a global insights association, has chosen Bangkok as the host city for its annual knowledge and networking Asia-Pacific event.
More than 250 data, research and insights professionals from over 30 countries are expected to attend the gathering to be held this month.
In its 19th edition, the event has built its programme around the theme of “Drive” providing a platform for thought leaders from 11 countries and territories - Thailand, Singapore, India, Japan, Malaysia, the Philippines, Hong Kong, China, Spain, United Kingdom and Australia.
They key focus of the event is around people and technology in a changing world, looking at how each contributes to transforming the region, advancing the insights profession and driving business growth in Asia Pacific.
Speakers at the event will be discussing the latest innovations on artificial intelligence, voice technologies, plus augmented and virtual realities and how their adoption will change the world of consumers, brands and market research.
This includes some of the top international developments by speakers such as the former CEO of Saatchi & Saatchi New York, Brent Smart, currently the chief marketing officer of AIG, Australia’s largest insurance company, who will discuss the latest developments in marketing and “his vision on the art and science of marketing”.
The event brings leading speakers from Thailand as well, welcoming local technology gurus such as opening keynote speaker Ariya Banomyong, managing director of LINE Thailand.
People behind the research
The event further offers a focus on the people behind the research profession and the region with insights from renowned author and meditation coach Nash Siamwalla, who shares her experiences with the audience on how mindfulness can revolutionise our working lives.
We continue with an exclusive presentation about the vision and actions taken by His Majesty the Late King Bhumibol Adulyadej to improve the well-being of the Thai People.
The event will take place May 13-15 at the Shangri-La Hotel in Bangkok, followed by a two- day Semiotics training programme.
In partnership with TMRS, Esomar offers discounts for Thai professionals.
