Statistics from the UNWTO show that Southeast Asia has the highest growth among Asian sub-regions, with nine per cent more arrivals in 2012.
"In absolute terms, growth was led by Thailand with a 16 per cent increase in tourists over 2011. Cambodia [+24 per cent] and Vietnam [+14 per cent] also posted strong double-digit growth last year. Myanmar saw the highest relative growth with a surge of 52 per cent,” the UNWTO said.
Although Myanmar attracted over 1 million tourists for the first time last year, it is still one of the least visited countries in the Southeast Asian region.
The Asia-Pacific was the fastest growing region in 2012 with a seven per cent increase. The region received a total of 234 million visitors, earning US$324 billion (Bt10 trillion) in international tourism receipts, representing 30 per cent of the world total, according to UNWTO.
Myanmar became a member-country of UNWTO in 1996 and withdrew from the membership of UNWTO in 1998. The country rejoined UNWTO last year after the organisation's secretary-general Dr Taleb Rifai paid a two-day visit to Myanmar and held discussions with President Thein Sein.
Myanmar's room shortage has also prompted foreign investors to take interest in the country's hotel and tourism sector.