In the blue
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Italian sunglasses brand Police launches its new collection of shades
Police, a leading sunglasses brand from Italy, recently launched its latest Blue Lenses collection at an event organised by DKSH at Siam Paragon. The grand event, which was dubbed “Police Blue Summer in the City”, featured an action performance led by Khemanij Jamikorn and Kun Kuntatavorn.
Fashion shows followed with 20 leading models all donning Blue Lenses Police. Pumin Nil-Lhuang, director of consumer product division, said Police was the first brand to introduce the cool blue lenses back in 1983 and the shade quickly became the must-wear colour. Now they’ve been re-introduced with greatly improved lenses developed from high-tech material to provided comfort and durability.
