Thursday, November 14, 2019

Micobiomes lead the way to youthful skin

Aug 30. 2019
Sririta “Rita” Jensen
Sririta “Rita” Jensen
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By The Nation

1,633 Viewed

Microbiome technology is designed to activate the skin’s beauty and help strengthen its barrier function by giving it access to all the vital resources it needs.

Now leading French brand Lancome is adding to that breakthrough by introducing its new formula Advanced Genifique serum.

Speaking at the launch event held in a futuristic dome at Parc Paragon, Songsamorn Hattet, general manager of L'Oreal Luxe Thailand, said: “In 2009, Lancome created Advanced Genifique Serum, the first serum inspired by the field of gene science. It was widely praised and sold really well around the world. This year, Lancome is re-introducing the serum that thanks to 15 years of microbiome research, delivers more results. The New Advanced Genifique not only nourishes the skin but also provides a vital source of nutrients for microbiome bacteria, while the probiotics give overall skin health benefits.

Suquan Bulakul

“Over time, our microbiomes decrease due to our lifestyle, age and the environment we live in. Lancome is currently the only brand to offer a 100-per-cent solution for permanently youthful skin,” she adds.

Also taking part at the launch were Lancome brand ambassador Suquan Bulakul, actress Sririta “Rita” Jensen, top make-up artist Vinij Boonchaisri and hair stylist Kong Krit Jirakiatwattana. VIP guests included Jarospan Svasti Na Ayudhya, Haruethai Jayant Na Ayudhaya, Kerika Chotivichit, Rinrata Inthamara, Nathasedh Poonsapmanee, Pailin Olsen, Vantita Lewchalermwongse, Melanie Yoovidhya, Ascha Charoenrasameekiat and Patsamon Piriyametha.

.Songsamorn Hattet

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