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TAT launches Nihao Month to boost Chinese Golden Week travel
TUESDAY, SEPTEMBER 15, 2026
Nihao Month 2026 combines travel offers, cultural events and visitor perks as Thailand targets 250,000 Chinese arrivals over the holiday period.
TAT lights up 9 Amphawa landmarks for September 11–20
SATURDAY, SEPTEMBER 12, 2026
Neramit Amphawa runs from 4pm to 10pm in Samut Songkhram, with concerts and fireworks, while TAT forecasts at least 60 million baht in spending
Chinese Golden Week expected to bring 250,000 visitors and 11.5bn baht to Thailand
SATURDAY, SEPTEMBER 12, 2026
Thailand expects around 250,000 Chinese visitors during the 2026 Golden Week period, generating an estimated 11.5 billion baht in tourism revenue.
TAT targets 2.7 trillion baht in 2026 with high-season events and festivals
FRIDAY, SEPTEMBER 11, 2026
Thailand targets 33 million foreign visitors in 2026, with new flights and year-end festivals supporting a forecast of 32.6–32.7 million
TAT sets THB55.9 billion tourism revenue goal for Songkhla–Hat Yai
MONDAY, AUGUST 31, 2026
Following a post-flood recovery, TAT plans to elevate the Songkhla–Hat Yai area from a gateway city to a global destination, targeting 8 million visitor trips in 2027.
Jetts Fitness Partners with TAT to Launch “Run for Mile,” Inviting Fitness Enthusiasts to Exercise and Discover Thailand After Dark
MONDAY, AUGUST 24, 2026
Bangkok – Jetts Fitness Thailand has partnered with the Tourism Authority of Thailand (TAT) to launch “Run for Mile”, a campaign under the “Night Time Wonder: พลบค่ำ ย่ำราตรี” initiative, inviting Jetts Fitness members to turn every step on the treadmill into an opportunity to discover the charm of Thailand after dark. Participants will also have the chance to win more than 70 prizes worth over THB 100,000 in total, from 8–31 August 2026.
TAT unveils four moves to make Thailand Asia’s top high-value destination
MONDAY, AUGUST 24, 2026
TAT’s 2027 marketing plan targets at least 5% revenue growth, a 60:40 visitor split and top-three tourist loyalty in Asia.
Free shuttle brings Bangkok visitors to Ayutthaya cultural showcase
THURSDAY, AUGUST 13, 2026
A new cultural programme by TAT brings Thai craftsmanship, Khon performances and rotating art exhibitions to Ayutthaya’s Koh Kerd, with a free Bangkok shuttle running until December 26.
New Indonesia flights support Thailand’s 890,000-visitor target
WEDNESDAY, AUGUST 05, 2026
New tourism agreements with TransNusa and Traveloka will expand direct air links and support Thailand’s target of 890,000 Indonesian visitors.
Run-cations on the Rise as Thai Holidaymakers Embrace Marathon Tourism
TUESDAY, JULY 28, 2026
Digital platform Agoda reveals a surge in Thai travelers building entire holidays around major marathon race weekends across Asia