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TAT unveils four moves to make Thailand Asia’s top high-value destination
MONDAY, AUGUST 24, 2026
TAT’s 2027 marketing plan targets at least 5% revenue growth, a 60:40 visitor split and top-three tourist loyalty in Asia.
Free shuttle brings Bangkok visitors to Ayutthaya cultural showcase
THURSDAY, AUGUST 13, 2026
A new cultural programme by TAT brings Thai craftsmanship, Khon performances and rotating art exhibitions to Ayutthaya’s Koh Kerd, with a free Bangkok shuttle running until December 26.
New Indonesia flights support Thailand’s 890,000-visitor target
WEDNESDAY, AUGUST 05, 2026
New tourism agreements with TransNusa and Traveloka will expand direct air links and support Thailand’s target of 890,000 Indonesian visitors.
Run-cations on the Rise as Thai Holidaymakers Embrace Marathon Tourism
TUESDAY, JULY 28, 2026
Digital platform Agoda reveals a surge in Thai travelers building entire holidays around major marathon race weekends across Asia
Thailand Health Excellence 2026 Advances Science-Based Local Wisdom Wellness Through Premium, Quality-Assured Thai Wellness Experiences
FRIDAY, JULY 24, 2026
Siriraj Sappaya-sthana for Health Promotion and Tourism Partners Introduce Signature Riverside Thai Wellness Programs for Corporate and International Visitors
Phang Nga Emerges as Thailand's First Science-Based Surf Therapy Destination
THURSDAY, JULY 23, 2026
New National Initiative Combines Global Expertise, Science-Based Wellness and Ocean Experiences to Position Thailand on the Global Health & Healing Map
Thailand to Host World Travel & Culture Expo
WEDNESDAY, JULY 22, 2026
WTCE 2026 arrives at IMPACT this October to boost global tourism, cultural ties, and creative industries
TAT intensifies second-half tourism campaign as arrivals edge up
SUNDAY, JULY 05, 2026
TAT is moving to stimulate tourism in the second half, with foreign arrivals forecast at 33 million and domestic trips at 200 million person-trips.
Thailand Launches “Thailand Health Excellence 2026” The Next Chapter of Global Healing
THURSDAY, JULY 02, 2026
Advancing Thailand as a Global Health & Healing Destination
TAT fashion show elevates regional Thai fabrics ahead of UNESCO review
THURSDAY, JULY 02, 2026
The TAT says Thai Traditional Fabrics and Chud Thai are being promoted internationally through a runway show designed to expand markets and support communities.