McCann wins Adman awards

WEDNESDAY, OCTOBER 19, 2011
McCann wins Adman awards

McCann Worldgroup Thailand triumphed at the recent Thai Adman Awards and Symposium 2011, collecting 11 Finalists and 13 Winners awards, including the 'Best of the Best' award in the Film Commercials category.

 The Grand Prix (Best of the Best) Award was won for the agency’s ‘Sexuality Talk’ campaign for the Thai Health Promotion Foundation (THPF).  The campaign also garnered a Gold and two Silvers in the Film Commercials category, as well as, one Gold and two Silvers in the Radio Spot Campaign category.  THPF itself was the recipient of the title ‘Advertiser of the Year’.
 Additionally, the agency took home one Silver and four Bronzes in the Interactive and Digital category, and one Silver in the Outdoor and Ambience category.
 Monica White, CEO, McCann Worldgroup Thailand said that the agency’s success, which is the best performance thus far for McCann Worldgroup at the Adman Awards, was a testament to its focus on three fundamental pillars – creativity, performance and innovation.
 “We push very hard for creative excellence, and that goes hand-in-hand with strategic innovation and measurable performance. I am very proud of the great creative talent we have within the agency; talent that helps us ensure the consistency of our work, allows us to be more competitive and differentiates us in the marketplace. I would like to congratulate and thank all the teams within the agency whose outstanding work is a testament to our vision of being the leading marketing solutions company in Thailand,” she said in a statement.
 Adman Awards and Symposium 2011, held for the eighth year by the Advertising Association of Thailand (AAT), was organised under the theme ‘Seize the Change’, encouraging advertising agencies to create heart-winning communications for the changing era.