Lenovo aims to move up to third place
Lenovo aims to move up to third place in the Asean computer market next year by boosting its share to 10 per cent from 8 per cent this year.
In Thailand, the China-based PC manufacturer has a 6.8-per-cent share.
Asean and Thailand are the important markets for Lenovo, as they are growing faster than the global market – 20 per cent versus 10 per cent.
"The Asean computer market this year has been revised to grow at only 5 per cent rather than 17 per cent due to the flooding in Thailand. In the fourth quarter alone this year, the computer market dropped 40-50 per cent from the third quarter," Kho Kong Meng, general manager and executive director of Lenovo Asean, said yesterday.
Thailand is the second largest market for Lenovo in Asean after Indonesia in units shipped.
Next year, Lenovo will focus on the education, SME and consumer markets.
Lenovo has donated 600 IdeaPad A1Tablets to the Education Ministry to help the government test the concept of its "one child one laptop" policy.
The 600 tablets will be used in the five schools in the pilot project. They are Rachawinit School and Srinakharinwirot University's Prasarnmit Demonstration School in Bangkok, Anuban Lampang School in Lampang, Anuban Phangnga School in Phang Nga, and Sanambin School in Khon Kaen.
"The 600 IdeaPad A1 Tablets will be delivered to the Education Ministry in December and will be in the retail market in Thailand in January," he said.
"Tablets are another key market that we will focus on through our new division called the Mobile Internet and Digital Home division. Tablets are expected to be a huge market and huge opportunity for us but we do not yet have the figure on how big. We want to be the leading player in this market," he said.
