
The leading Internet recruitment firm, which operates JobStreet.com, explains that employers are preparing for the government-imposed increase in minimum monthly salary for new graduates to Bt15,000, which will come into effect early next year.
Country manager Tanaporn Satitpunwaycha said local employers wanted to ensure that what they pay is reasonable for what they get from new employees, particularly after workforces in the region will be allowed to be move freely because of the implementation of the Asean Economic Community in three years’ time.
Tanaporn said that after entering the Kingdom almost three years ago, JobStreet had found that Thailand had the fastest-growing online job-recruitment market in the region, particularly for fresh job seekers. Currently, JobStreet.com operates in six Asean countries, namely Malaysia, Singapore, the Philippines, Indonesia, Thailand and Vietnam.
In Thailand, the company has more than 500,000 registered job seekers and more than 15,000 corporate clients. By end of this year, it expects to have at least 860,000 registered job hunters, and more than 20,000 clients. Of these corporates, 60-70 per cent are in Bangkok and the rest upcountry.
To achieve these targets, marketing manager Chuladej Machimanond said that throughout this year the company would focus on building brand awareness and on expanding its customer base. The branding will be applied under a "Quality Job Seekers, Quality Employers" concept via both out-of-home and online media.
Last year the company launched a job-recruiting service via mobile applications, targeting office workers who are seeking new opportunities. As of the end of March,
As of the end of March, the company witnessed a 220-per-cent surge in applications submitted on JobStreet.com while the number of corporate clients increased by 33 per cent against the same period last year.