BKK Airways relaunches on-board special menu

WEDNESDAY, JUNE 06, 2012
BKK Airways relaunches on-board special menu

Bangkok Airways is boosting the number of business travellers through the offering of new dishes specially created by hotel chefs.

 

 
 
 
 
In the second year, the "Exclusive Chef in the Sky by Bangkok Airways" campaign wins support from chefs of Four Seasons Resort Koh Samui and the Chedi Chiang Mai. Six best dishes from each hotel will be selected from the two hotels, by the honorary committee from Bangkok Airways, Bangkok Air Catering and Thailand’s famous food critique, Santi Svetavimala.
“We launched our first campaign “Exclusive Chef in the Sky by Bangkok Airways” last year in 2011 because we wanted to emphasise our boutique service angle as a full service airlines where we focus at all details at every customers’ touch points from reservation, check-in, departure lounge for all cabin classes and meal is served on all of our flights," said ML Nandhika Varavarn, Vice President - Corporate Communications of Bangkok Airways.
The dishes will be served on the Blue Ribbon Class (Business Class) during July and December. Bangkok Airways’ operates business class or Blue Ribbon Class with Airbus A319 which has 12 business class seats and 108 economy class seats. The Blue Ribbon Class is available on various domestic and international destinations include Samui, Singapore, Hong Kong, Phnom Penh, Bengaluru, Dhaka, and Maldives. 
 
To Managing Director of Bangkok Air Catering Linus A.E. Knobel, the campaign will enhance the airline's culinary highlight and motivate employees who will see the differentiation from their daily routine, and being inspired by well known restaurants and chefs.