Three leading operators launch iPhone 6 and 6 Plus after pre-ordering on Oct 24
The country's three leading mobile operators yesterday officially launched the much-awaited iPhone 6 and iPhone 6 Plus smart-phone models in Thailand.
The companies had allowed people to pre-order the devices on their websites on October 24.
Pakorn Pannachet, senior vice president, Market Division, at Total Access Communication (DTAC), said the company was offering six promotions – together dubbed the “Six Pack” – for customers who buy an iPhone 6 or iPhone 6 Plus.
DTAC’s highlight package is called the “Up Package”, which allows customer who buy one of the newly available iPhones on 12-month packages of Bt890, Bt1,499 or Bt1,999 per month to receive huge discounts of between Bt19,000 and Bt28,500 when they exchange their device to buy a new smart phone after the period expires.
“Customers can trade in for a new smart phone, either a new iPhone or another brand, with DTAC,” said Pakorn.
The iPhone 6 or iPhone 6 Plus that they want to trade in in the future has to be in good condition and complete with accessories, otherwise the discount will be reduced.
“During two days, October 31 to November 1, some 1,700 customers will receive the iPhone 6 and 6 Plus from us – 1,200 people in Bangkok and about 100 each at our five centres in the provinces,” he said yesterday.
More people have placed orders for the iPhone 6 due to its 64-gigabyte size, with the 128GB and 16GB being the next most popular models.
The “Up Package” is expected to help raise DTAC’s post-paid average revenue per user from the current level of Bt600, with the positive impact being felt in the next six to nine months,” the executive added.
DTAC now has 3.5 million post-paid customers, of which 80 per cent use wireless data service.
By the end of the year, he said, the company aimed to have sold the iPhone 6 and 6 Plus in the hundreds of thousands. “We got more than 20,000 pre orders in just two hours on October 24,” said Pakorn.
First and best 4G LTE service
True Move H, meanwhile, arranged an event for its official launch of the iPhone 6 and 6 Plus after midnight on Thursday.
Papon Ratanachaikanont, group executive director and executive assistant to the CEO at True Corp, said TrueMove H was excited about bringing the iPhone 6 and iPhone 6 Plus to its customers, and enabling them to enjoy the best devices with Thailand’s “first and best 4G LTE service” in Bangkok and 14 major cities.
“With the unique combination of 4G LTE, the largest nationwide 3G and Wi-Fi networks, exclusive apps and content for our subscribers, TrueMove H is ready to offer users an unparalleled and optimum mobile Internet experience on the iPhone 6 and iPhone 6 Plus,” he said.
In addition, the iPhone 5s will be available starting at Bt20,700, and the iPhone 5c from Bt14,900.
True Move H unveiled its prices for the iPhone 6 and iPhone 6 Plus – device only, without package – as starting from Bt25,550 for the former with 16GB, and Bt37,300 for the latter with 128GB.
The prices are a little higher than those available for the same models on Apple’s online store, which offers starting prices of Bt24,900 and Bt36,900.
Meanwhile, the same models from True Move H are Bt300 and Bt600 lower, respectively, than Apple’s online prices.
Advanced Info Service (AIS) yesterday also announced its promotions with the official launch of the iPhone 6 and iPhone 6 Plus.
The iPhone 6 is now available at AIS shops and authorised Telewiz outlets nationwide at the starting price of Bt2,480 per month for the 16GB model, while the iPhone 6 Plus will be available from Bt2,865 monthly for the 16GB model – both on 10-month instalment packages.
Customers can pre-order both models now at www.ais.co.th/iphone6.
AIS customers will be able to connect the iPhone 6 and iPhone 6 Plus to its reliable 3G network, said Titipong Khiewpaisal, senior vice president for marketing.
AIS is pleased to bring the world-class iPhone 6 and iPhone 6 Plus to Apple fans all over Thailand, he said, adding that the new iPhones, combined with AIS’s high-quality network, customer service and valuable packages, will meet the digital lifestyles and shifting demands of today’s customers.
In addition, the iPhone 5s will be available starting at Bt2,010 per month, also on a 10-month instalment basis.
