UD Town shopping complex set for Bt800m revamp
UDON PLAZA Co, operator of the UD Town shopping complex in Udon Thani, yesterday revealed a plan to invest more than Bt800 million in its first major revamp in eight years of business.
The revamp will consist of a major facelift of the shopping mall as well as repositioning of the UD brand to target more premium shoppers.
The aim is to appeal to people in the province who are more sophisticated and demanding, said Tanakorn Weerachatyanukul, president and chief executive of Udon Plaza.
He said the company had acquired the 21,000-square-metre Nevada complex, located on a 6-rai (1-hectare) plot near UD Town mall, in March for Bt370 million.
Apart from the UD Decentia project, a new mall set to open early next year, the company will spend another Bt350 million on a facelift of the UD Bazaar area.
Tanakorn said another Bt100 million would be spent by the company to facelift and provide new services in the UD Town area to help shoppers experience greater convenience. The name of UD Town will be changed to UD Denair.
