TCL Banking on World Cup to drive TV set sales 

THURSDAY, MARCH 08, 2018
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TCL Corporation Co Ltd expects a 10-per cent growth in sales year-on-year this year, in view of World Cup 2018 as the event is expected to drive demand for TV sets this year, said the company’s sales director Nataschai Su-angkha yesterday.

To drive market growth this year, the company has appointed football superstar Neymar JR as its global brand ambassador.