At least 15 more A&W restaurants planned for this year
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Nippon Pack (Thailand) plans to make an initial investment of Bt150 million to speed up expansion of its A&W restaurants by at least 15 branches this year and to 100 branches within five years.
It aims to overtake its rivals and become one of the top three in the burger and fried-chicken segment worth more than Bt27 billion.
The overall fast-food business is currently valued at about Bt34 billion and will likely grow by more than 10 per cent per annum, Nippon Pack believes.
