
Meanwhile, chairman and chief creative officer Suthisak Sucharittanonta was honoured at the event as a “Lotus Legend”, an award that is given to an outstanding individual whose creative work is recognised regionally.
BBDO’s outstanding works recognised this year are “The Missing Look Alike”, which won one Branded Content Lotus, one Gold, one Silver and three Bronze awards; “LMG Safe & Sound Music Player”, which won one Gold, two Silver and three Bronze awards; “Hygiene The Long Lasting Uniform” which won two Bronze awards; “AbsorbPlate”, which landed one Gold and one Silver award; and “Helpmet”, which won one Silver and a Bronze.
The agency’s “Mercedes-Benz Loopbreaker” and “Pedigree Mother” works also made it to the list of finalists.
“AdFest 2017” – one of the biggest international advertising festivals – welcomed more than 3,011 entries from Asia, Australia and the Middle East.
Somkiat Larptanunchaiwong, chief executive officer of BBDO Bangkok, said: “I would like to congratulate all the Thai creatives whose works are recognised regionally. I would like to also thank all the clients for trusting BBDO Bangkok and making us a part of their success. Most of all, I would like to thank my team for their hard work.”
On receiving his “Lotus Legend” award, Suthisak said: “I am very honoured and I would like to thank AdFest, BBDO clients, my team at BBDO, production houses, and everyone in the industry for this prestigious title. It is another successful year for BBDO Bangkok as we have presented creative ideas on new platforms in the digital era to reach the modern audience effectively.”