Normann’s got some nice ideas
Danish design brand Normann Copenhagen has made its debut in Thailand with the Daily Fiction collection of beautiful stationery and other small items that promises to add more colour to everyday life and spark new ideas.
On hand for the launch at the Another Story lifestyle shop at EmQuartier were Mall Group managers Wipa Umphuj, Maryse Kraatz and Jakkrit Keeratichokchaikun and brand founder Poul Madsen.
A slew of celebrities, artists and illustrators joined them, including MR Chandranipa Yukol, Ploychompoo Umpujh, La-Or-On Thongket, Tachamapan Chanchamrassang, Kingkan Salakonthanavat, Tatchana Masayavanich, Vilasinee Suralertrungsri and Titat Kuantrakul.
As well as bright colours, Daily Fiction focuses on patterns, especially Abstract Terrazo Prints, to combine fashion and interior design.
Guests at the launch had a chance to explore the items on the display shelves, from pens and pencils to notebooks, in a myriad of hues that men, women and children alike will find attractive.
A “Design and Draw Your Own Pouch” workshop also kept guests amused, as did “Create a Daily Fiction Universe”, in which they could mix and match items to best represent their personal style and then post a picture on Instagram.
Daily Fiction offers more than 200 charming designs for day-to-day, others being gift wrap, stickers, pencil sharpeners, scissors and various writing and drawing implements.
Daily Fiction says its “universe is intended as a candy shop for grown-ups, where you want to take everything home with you and experience that special ‘I-want- it-all- feeling’.”
Daily Fiction by Normann Copenhagen is only available at Another Story on the fourth floor of Helix Quartier at the EmQuartier.
