Thai Children’s Day falls on the second Saturday of every January, or January 9 this time around.

The slogan can be translated as: “Thai children in new normal era unite Thais to build the nation with loyalty and virtue.”

It is a tradition for a prime minister to give the slogan for the day.

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Prayut reveals Children's Day slogan

Government House on Wednesday revealed Prime Minister General Prayut Chan-o-cha’s slogan for the upcoming Children’s Day.