Property market growth expected to boost pool business
Since the property market is expected to grow this year, related businesses such as the providers of swimming-pool products, installation and maintenance services, and landscape designers should also enjoy healthy growth, an industry briefing was told.
At the Pool & Spa Tech Asia 2012 briefing organised by the Impact Exhibition Management Co, Sophon Pornchokechai, president of the Agency for Real Estate Affairs, said there would be about 96,000 new housing units developed this year, up from 85,000 last year. Of these upcoming units, 60 per cent will |be developed by real-estate professionals. He added that real-estate projects upcountry were also on the rise.
Nipat Pacharapa, marketing director of JD Pool (Thailand), said the swimming-pool business in the Kingdom was worth Bt4 billion a year and was expected to enjoy 15-per-cent year-on-year growth thanks to an increase in demand from residential projects as well as hotels and resorts.
He explained that upscale customers living in houses worth more than Bt4 million were looking to build pools to create a better atmosphere at home as well as support family activities.
Lertlit Nitthichaiyo, vice president of the Thai Association of Landscape Architects, said that with these factors, businesses related to urban design, landscape machinery and equipment, communal recreational areas, construction and maintenance along with green spaces and eco-friendly solutions would also enjoy growth.
This issue will be addressed at Pool & Spa Tech Asia 2012, Southeast Asia’s dedicated trade exhibition and conference for the pool and spa industry, which will be held from September 19 to 21 at Hall 5, Impact Exhibition Centre, Muang Thong Thani.
The event will also include seminars on several topics to boost the knowledge of pool and spa business operators as well as help develop the business in Thailand in preparation for the Asean Economic Community in 2015.
The exhibition is also seen as a good opportunity for the 3,000 Thai pool and spa operators, as well as producers and distributors at the domestic and international level to expand their businesses through existing marketing channels while creating new business connections.
